Looking for some new ideas to grow your email list? Smart marketers know that the more different ways you can entice people to join your email list, the better. In this post, we’ll share 73 proven and simple ways to grow your email list. Did you know that your email…
The Importance of Mobile Optimization People are increasingly checking email and reading blogs on their mobile devices. According to a Gartner survey, 74% of smartphone users check email on their phones. That’s significant. If your email optins or email marketing campaigns aren’t optimized for mobile, you could miss out on…
A/B tests (also called split tests) are used to optimize your website so it generates more leads and conversions. You can take advantage of A/B tests in order to make methodical changes on your opt-in forms based on user feedback. The classic example of A/B testing is whether your…
How often should you post to your blog, Twitter, Facebook, or your email newsletter? The definitive answer? It depends. It depends on so many different variables, and everyone’s got such vastly different opinions on the subject, there is no one real answer. The Target Changes First of all, the target…
Do you want to reduce shopping cart abandonment on your site? It’s troublesome to think of getting a customer all the way to the shopping cart, only to lose out on the sale. The good news is, there are proven ways to reduce your abandonment rates without totally overhauling your…





















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