Marketing Strategies For Small Business

Trying to decide what online marketing strategies are best for your small business can be challenging. But as challenging as it is, it’s still incredibly important.   With all of the online marketing strategies, tools, tips, tactics, and advice out there, it’s hard to separate the winners from the losers. Or more importantly, which ones […]

Why Mobile Optimization is Essential for Email Marketing

The Importance of Mobile Optimization People are increasingly checking email and reading blogs on their mobile devices. According to a Gartner survey, 74% of smartphone users check email on their phones. That’s significant. If your email optins or email marketing campaigns aren’t optimized for mobile, you could miss out on up to three-quarters of your […]

The Definitive Guide to Email Marketing (2016)

 Do you want to learn how to use email marketing to get more sales? Email is still the most direct and effective way of connecting with your leads, nurturing them, and turning them into customers. In this guide, we will walk you through the entire process of setting up your email emarketing funnel so that […]

7 Tips for Implementing Scarcity in Email Marketing

One of the best ways to improve your email marketing is to use the element of scarcity. Scarcity marketing is the idea that you create increased demand by suggesting the rarity of your product demands their immediate purchase. We have all seen the element of Scarcity in Marketing. From stores such as Amazon… “Jingle All […]

7 Email Marketing Myths That You Shouldn’t Believe

Have you ever heard an email marketing tip that sounded too good to be true? Due to the popularity of email marketing, there are tons of studies on the best and worst ways to optimize your campaigns. In this article, we will reveal the top 7 email marketing myths that you shouldn’t believe. 1. Consumers have too […]